Your browser is unsupported

We recommend using the latest version of IE11, Edge, Chrome, Firefox or Safari.

Photo of Guven, Furkan Adem

Furkan Adem Guven

Doctoral Student in Business Administration: Marketing

Contact

Building & Room:

UH 2232

Address:

601 S. Morgan St., Chicago, IL 60607

Related Sites:

About

Research Interests:

  • Consumer Data Privacy
  • Brand Data Practices
  • Healthcare Markets

Selected Publications

Güven, F. A., DeBerry-Spence, B., & Ger, G. (2025). Consumer legitimization of government data seizure in Turkey. Journal of the Association for Consumer Research, 10(3).

Notable Honors

2023, Conference Scholarship, EPIC 2023

2023, Conference Scholarship, NETNOCON 2023

2022–Present, CBA Doctoral Fellowship, University of Illinois Chicago

2021–2022, Dean’s Award for Excellence in Academic Performance, Bilkent University

Education

Ph.D., Business Administration (Marketing), University of Illinois Chicago, 2022–Present
Master of Science, Marketing, Bilkent University, Turkey, 2020–2022
Bachelor of Science, Business Administration, Middle East Technical University, Turkey, 2016–2020

Professional Memberships

  • American Marketing Association (AMA)
  • Association for Consumer Research (ACR)
  • Transformative Consumer Research (TCR)
  • Consumer Culture Theory (CCT)

Selected Presentations

  • Trujillo Torres, L., DeBerry-Spence, B., & Guven, F. A., “From the Bench to the Market: Race and the Market of Genetic Innovations,” The RIM Research Forum, Cape Town, South Africa, January 2025.
  • Trujillo Torres, L., DeBerry-Spence, B., & Guven, F. A., “Consumer Work in Digital Platforms: Data Protection Practices of Sickle Cell Online Communities,” Association for Consumer Research (ACR) Conference, Paris, France, September 2024.
  • Trujillo Torres, L., DeBerry-Spence, B., & Guven, F. A., “Consumer Work in Digital Platforms: Data Protection Practices of Sickle Cell Online Communities,” Consumer Culture Theory (CCT) Conference, San Diego, California, July 2024.
  • Guven, F. A., “Nationalism-Driven Consumer Data Privacy Concerns in Digital Space: The Case of the WhatsApp Data Privacy Policy Crisis in Turkey,” EPIC 2023, Chicago, IL, October 2023.
  • Guven, F. A., “The Role of Nationalism in Consumers’ Data Privacy Concerns,” NETNOCON 2023, Manchester, UK, July 2023.