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Photo of Hagen, Linda

Linda Hagen

Assistant Professor

Department of Marketing

CV Link:

Linda Hagen

Selected Publications

  • Hagen, Linda (2021), “Pretty Healthy Food: How and When Aesthetics Amplify Perceived Healthiness,” Journal of Marketing, 85 (2), 129-45. (5-year IF: 14.3)
  • Hagen, Linda*, Kosuke Uetake*, Nathan Yang*, Bryan Bollinger, Allison B. Chaney, Daria Dzyabura, Jordan Etkin, Avi Goldfarb, Liu Liu, K. Sudhir, Yanwen Wang, James R. Wright, and Ying Zhu (2020), “How Can Machine Learning Aid Behavioral Marketing Research?,” Marketing Letters, 4 (31), 361-70. (5-year IF: 3.8)
  • Hagen, Linda, Aradhna Krishna, and Brent McFerran (2019), “Outsourcing Responsibility for Indulgent Eating to Prevent Negative Affect,” Journal of the Association for Consumer Research, 4 (2), 136-46. (CiteScore: 5.6)
  • Krishna, Aradhna*, and Linda Hagen* (2019), “Out of Proportion? The Effect of Leftovers in Eating-Related Affect and Behavior,” Journal of Experimental Social Psychology, 81, 15-26. (5-year IF: 3.8)
  • Hagen, Linda, Aradhna Krishna, and Brent McFerran (2017), “Rejecting Responsibility: Low Physical Involvement in Obtaining Food Promotes Unhealthy Eating,” Journal of Marketing Research, 54 (4), 619-35. (5-year IF: 8.4)
  • O’Brien, Ed, and Linda Hagen (2013), “The Thrill of (Absolute) Victory: Success Among Many Enhances Emotional Payoffs,” Emotion, 13 (3), 366-74. (5-year IF: 4.5)
  • O’Brien, Ed, Sara H. Konrath, Daniel Grühn, and Linda Hagen (2013), “Empathic Concern and Perspective Taking: Linear and Quadratic Effects of Age Across the Adult Life Span,” Journal of Gerontology: Psychological Sciences, 68 (2), 168-75. (5-year IF: 5.7)

Professional Leadership

Editorial Review Board Member, Journal of Consumer Research

Editorial Review Board Member, Journal of Consumer Psychology