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David Gal, Professor and Coordinator of Marketing PhD Program and Department of Managerial Studies quoted in Fast Company with a POV on Apple’s new Apple card.

Created by Apple and designed for iPhone, Apple Card brings together Apple’s hardware, software and services to transform the entire credit card experience.

This week Apple introduced its latest innovation, the Apple Card; but experts do not believe it will necessarily change how consumers spend money and view debt – just yet. David Gal, Professor and Coordinator of Marketing PhD Program and Department of Managerial Studies weighs in via Fast Company.